NYTimes.Com Aggregates Third-Party Content, Marks Transformation of Media

As you will see by reading my blog it is a fusion of content that I have written along with an aggregation of the kind of content written by others that I want to share with you. This is a vital part of the content revolution we are in the midst of experiencing on the net today. This article about The New York Times implementing this same strategy is a fascinating look into this new phenomenon. I hope it goes a way toward explaining it all to some of the less initiated among my readers.

clipped from publishing2.com NYTimes.com wasn’t the first traditional media brand to aggregate third-party content — and it certainly won’t be the last. But the New York Times, once considered the national newspaper of record, represented one of the last bastions of the traditional media approach to content, i.e. we produce it ALL ourselves. And if anyone makes a credible run at doing it all by themselves, it’s the Times, which generates a prodigious volume of the highest quality content every day. But in a networked media world, where news consumers have access to EVERY piece of